I have been designing and iteratively improving the UI/UX for specific modules, ensuring accessibility and mobile adaption.
Payment interfaces: Created forms for administrative fees and program purchases, integrating with payment systems. Added seamless payments options, visual security indicators, and error-handling (for example, prompts for incorrect card entry). This reduced errors by 15%.
Administrative Commission interfaces: Design of multistep forms for programs (for example, for an MBA: upload essay, fee payment). Simplified the interface by adding drag-and-drop for documents and integration with the interview calendar. Ensured compliance with GDPR-like rules for data.
Loyalty program interfaces: I have developed a personal account with a dashboard of points, a calculator (showing accrual by level), sections of privileges (access to exclusive events) and promotions (entering promo codes).
During our work, we have launched several iterations of the site, increasing the overall conversion rate by 18% and improving engagement metrics.
